HIGH-TECH DESIGN IN KITCHEN BY PEDINI

The innovation in the kitchen passes through technology: the latest materials and advanced cooking systems are the new frontiers of a skillful research applied to design. This is the philosophy of Pedini, a company from the Marche that, for over 50 years is the interpreter of the best tradition of Made in Italy in home furnishing. A philosophy that has been translated into an interactive experience for many visitors of the High-tech Design for the Kitchen, the exclusive event held last December 12th at the production plant in Lucrezia of Cartoceto (PU). Education and performance, debate and entertainment, art and emotion: the story of contemporary kitchen took place on a dual track, just as double is for Pedini the mission of the design that combines function and poetry. Here the workshop on the theme of technological innovation in materials and cooking systems (made in collaboration with the Order of Architects of Pesaro Urbino), was followed by a society event in the name of beauty at the elegant showroom of more than 1,000 square meters which is next to the production plant.

The opening of the workshop was entrusted to architect Alfredo Zengiaro (designer of some creations of Pedini) with an overview of the design potentialities of the new ultra-light materials, marked by a minimalist design that proceeds by subtraction of weight and thickness but not of resistance. The clear example of this approach, both technological and aesthetic, is K 2016, the new model presented this year at Eurocucina. Designers Riccardo Rastelli and Roberto Maier of Modula, a leader in the fabrication of DuPont ™ Corian® and Pedini partners, was entrusted to focus on the multiple solutions of a high-tech material that offers new combination of functionality and aesthetic harmony . Finally the contribution of Giovanni Vultaggio of BSH, an international group which owns several top appliance brands: another area, parallel to the home furnishing, where the technology research continues to offer new possibilities (for instance in induction cooking).

The evening continued in the Great Gallery Pedini (as it is called the exhibition space recently renovated in occasion of the 50 years of the company) which opened the doors to more than 150 guests, including architects, interior designers, corporate clients, VIPs and celebrities like Paul Notari, known TV presenter. Special guest, Professor Vittorio Sgarbi entertained the attendants with a “Dialogue on contemporary aesthetics, art and design,” and commented two original works by the artist Bruno d’Arcevia of Marche region.
The cooking show was held by Chef Lucio Pompili, formerly Michelin star. An after-dinner party with live jazz music accompanied the event until late evening.

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